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côte&ciel Presents: Rhythms of Transit
côte&ciel’s latest City Style Edit was captured in London, synonymous with modernity and fast paced lifestyle. As somewhere that deeply resonates with the brand, mirroring its design through its glass facades or the bold geometric forms standing beside organic, flowing structures, this was the perfect place to depict its architectural design language.
The editorial looks to capture a candid day in the life of a daily commuter. Walking to the beat of the cerebral sounds of the metropolis, côte&ciel bags become vessels of practicality and versatility as they form around the body. As modern creatives, young professionals, digital nomads, and aspiring city-dwellers all unify in symmetry to the heavy-paced rhythm of a morning transit, the bags move with them, keeping up with their busy lifestyle.
The editorial looks to capture a candid day in the life of a daily commuter. Walking to the beat of the cerebral sounds of the metropolis, côte&ciel bags become vessels of practicality and versatility as they form around the body. As modern creatives, young professionals, digital nomads, and aspiring city-dwellers all unify in symmetry to the heavy-paced rhythm of a morning transit, the bags move with them, keeping up with their busy lifestyle.
Concrete is met with glass and steel within liminal spaces, between the start of a journey and the eventual destination. Windswept hair and draping jackets mirror the rush of the modern lifestyle and highlight that côte&ciel’s products are engineered to adapt and work for you. Key products shown include the PO, a cross body bag that can transform into a gilet, the VIKOS, a spherical bag that can morph into a mini-duffle, and the YUKON, a backpack that takes on a cubic-shaped adaptation once expanded.
Credits:
Production: @osmo.process
Art Direction: @joey.g123
Photographer: @graemegaughan
Styling: @joey.g123 @graemegaughan
Photographer Assistant: @eddie.davi3s
Production Assistant: @joebarrowclift
Talents: @esmechancellor @laurencemntgu
Credits:
Production: @osmo.process
Art Direction: @joey.g123
Photographer: @graemegaughan
Styling: @joey.g123 @graemegaughan
Photographer Assistant: @eddie.davi3s
Production Assistant: @joebarrowclift
Talents: @esmechancellor @laurencemntgu
